Secret Benefits Token Pricing Ranges From $0.28 to $0.59

Secret Benefits is one of the most popular Sugar Daddy/Sugar Baby dating sites on the web. A lot of their popularity comes from their discrete approach to payments and their decision to not charge monthly fees to any of their members. 

We’ve looked at features and site quality in our most recent Secret Benefits review, but today we are focusing on exactly how much you’ll be charged to use the site, how pricing works, and any other key cost details that are relevant.

The Cost of Secret Benefits Credit Bundles

Membership TypeTotal CreditsMembership Cost
Introductory100$59 total
Elite500$169 total
Best Value1,000$289 total

How You Buy Tokens in Bundles

Unlike most online dating apps, Secret Benefits does not use a monthly subscription model at all. Instead, the app uses pay-as-you-go credits that can be used for different action on the site. Per credit prices range from about $0.28 to $0.59 each, depending on which of the credit bundles you elect to purchase. The credit bundles come in three sizes—100, 500, or 1,000. The large the size that you purchase, the bigger the per credit savings are.

The two areas to spend credits on Secret Benefits are to unlock conversations or to unlock secret photos and videos. It currently costs 10 credits to unlock a conversation with a member, but then you’re able to talk to them forever from the single purchase. For private photo or video albums, the cost is also 10 credits, but you also have to get permission from the user to see those.

If you were to only use your credits to unlock conversations, the lowest credit bundle size (100) would get you access to 10 conversations and the largest bundle size would get you access to 100 conversations.

Pricing is different for men and women on Secret Benefits, with men having to pay for credits to use the site, while women are free to use the site, as long as they meet the stricter requirements for photo uploads and profile completion.

Payment options available include credit card only (Visa, Mastercard, Discover, and Japan Credit Bureau (JPB). For discretion, Secret Benefit transactions will show on your credit card statement as “SEGPAY-SB.COM”. Segpay is a large scale payment processor used by a lot of different companies (over 50k companies in 75 countries), so it’s not something that could immediately be connected to a dating app.

Is Secret Benefits Expensive to Use?

The average sugar dating app costs about $50 to $60 per month. If you’re starting more than 10 conversations per month, Secret Benefits starts to get more expensive. However, if you are starting fewer than that or you’re sporadic with your use, it will be less expensive, especially because the credits never expire.

Does Secret Benefits Auto-Renew?

Because Secret Benefits does not use a subscription model, there is no auto-renewal that you need to worry about. If you do run out of credits, you’ll have the option to top up and purchase more, but that will never happen automatically.


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Author: Matt Seymour, MSF

Matthew J. Seymour is a dating industry expert with over a decade of experience coaching singles, reviewing dating apps, and analyzing trends within the industry. Matt is a published author with his most recent work “Get More Dates: How to Master Online Dating Apps” that hit shelves in 2023. With a Masters of Science in Finance (MSF) degree from the University of Florida and extensive knowledge of the innerworkings of the online dating industry, Matt frequently serves in an advisory role to some of the largest dating apps on the market. In Matt’s current role with Healthy Framework, he leads the interview team that regularly interviews key dating industry leaders, and leverages his financial knowledge and dating app experience to review and share what singles need to know to get the most out of dating online.